Introduction

This Privacy Policy explains how Alignment Effect (“we,” “our,” “us”) collects, uses, discloses, and protects the personal information of users (“you,” “your”) who access our website, courses, and coaching programs.

Alignment Effect operates in New Brunswick, Canada, and is committed to protecting your privacy and maintaining the confidentiality and security of your personal information.

By using our website, enrolling in our courses, or participating in our coaching programs, you consent to the collection and use of your information as described in this Policy.

Information We Collect

We may collect the following types of personal information:

• Identity Information: Name, address, and contact details (including email).

• Payment Information: Billing address, payment method details, and transaction history.

• Program Information: Personal information voluntarily provided as part of the Alignment Effect Accelerator Coaching Program.

• Usage Data: Kajabi’s built-in analytics and cookies (collected automatically by Kajabi).

  • These analytics are collected by Kajabi’s platform but are not used by Alignment Effect for any profiling, targeting, or marketing purposes.

How We Use Your Information

Your personal information is used solely for the following purposes:

• To deliver and administer courses, programs, and coaching services.

• To communicate with you regarding updates, content, or account information.

• To send newsletters or marketing emails when you have provided consent (you may opt out at any time).

• To personalize your user experience within the Kajabi platform.

We do not and will never sell, trade, or rent your personal information to any third party.

We also do not use Kajabi’s analytic data for marketing or tracking beyond what is necessary for platform functionality.

Third-Party Services

To deliver our services, we may use third-party platforms that assist in the operation of our business. These may include:

• Kajabi: For website hosting, online courses, content management, and payment processing.

• Kajabi Payments / Stripe / PayPal: For secure financial transactions.

• Calendly: For scheduling sessions and consultations.

• Zoom: For conducting virtual coaching sessions and group calls.

• Kajabi Email Provider: For distributing newsletters and communications.

Each third-party provider has its own privacy and data protection policies. Alignment Effect does not control and is not responsible for the privacy practices of these external providers but selects only reputable services with secure data standards.

Data Storage and Security

We follow standard industry practices to protect your personal data from unauthorized access, misuse, or disclosure. This includes:

• Use of secure servers and encrypted transmission where applicable.

• Limiting access to personal data to authorized personnel only.

• Regular monitoring and maintenance of platform security measures.

Non-Disclosure Commitment

Alignment Effect maintains a strict policy of confidentiality. Your information will never be sold, disclosed, or shared with any third party except as required by law or with your explicit consent.

Data Retention

We retain personal information only as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, and resolve disputes. Once data is no longer needed, it will be securely deleted or anonymized.

Your Rights

You have the right to request:

• Access to the personal information we hold about you.

• Correction of any inaccurate or incomplete information.

• Deletion of your personal information (“right to be forgotten”).

• Restriction or objection to certain processing activities.

• A copy of your personal data in a portable format, where applicable.

These rights align with Canadian and EU data protection standards.

All requests must be submitted through our support channel as we do not currently provide a direct user portal for data access. Requests can be made by contacting us at:

Marketing Communications

You may choose to receive newsletters or updates from us. You can unsubscribe at any time by clicking the “unsubscribe” link in any marketing email or by contacting support.

We respect your decision to opt out and will promptly remove you from all non-essential communications.

Cookies and Tracking Technologies

Kajabi may use cookies and other technologies to improve the functionality of the website and ensure a smooth user experience. Alignment Effect does not use these tools to personally track or profile individual users.

You may adjust your browser settings to refuse cookies; however, doing so may affect some website features.

International Data Transfers

Although we are based in New Brunswick, Canada, some of our third-party service providers may process data in other jurisdictions. By using our services, you consent to the transfer of information to countries that may have different data protection laws.

Alignment Effect ensures that any such transfers are conducted securely and in compliance with applicable data protection regulations.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons.

All updates will be posted on this page with an updated “Last Updated” date. Continued use of our website or services after changes are posted constitutes acceptance of those changes.

Contact Us

For questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us at:

Alignment Effect
New Brunswick, Canada